PORTFOLIO
TESTIMONIALS
“NIAT Consulting provides a methodological approach to marketing and analyses the business and spending time understanding it. Their solutions is result focus based on understanding external and internal situation and not purely a design based company.”
- GHAZIE YEOH ABDULLAH, MANAGING DIRECTOR OF THRIVEN, MALAYSIA
“NIAT Consulting is passionate. When both consultant and client share the same passion level for a project, success rate is much more possible.”
- ROBBYANTO BUDIMAN, CEO OF WAHANA ARTHA HARSAKA, INDONESIA
"Aila Nordin is a marketing genius. From her experiences working with bluechips and startups, Aila knows exactly how to assist my brands. She structures her ideas in a way that it is easy for my staff to understand and can continue to execute. From there on, it's automation."
- MICHELLE SURJAPUTRA, CEO OF MICHELINDO, INDONESIA
BEACHWALK BALI
BRIEF
Pre-opening marketing, positioning and branding development.
APPROACH
We redefined and marked Kuta as the shopping haven in Bali. With the one and only resort mall architecture, complete facilities and pertinent tenant mix strategies; Beachwalk Shopping Center is successful in meeting the needs of international, domestic tourists and the local Balinese – with its soul “Bali starts here”.
THRIVEN Global Berhad - LUMI Wellness
http://thriven.com.my/development/lumi-collections
BRIEF
Launch of the “Wellness Tower” Phase 2.
APPROACH
We brought wellness to life in housing and property development through holistic lifestyle experiences. We leveraged Lumi’s branding to reach their goal of achieving a sustainable living oasis in the city.
BALI & ME (E-COMMERCE)
BRIEF
Develop a travel portal that combines all tours and experiences as one platform.
APPROACH
We build a community-based marketplace for travellers to purchase experiences and activities that is uniquely Bali.
THRIVEN Global Berhad - eNesta Homes
http://thriven.com.my/development/enesta-homes/enesta-kepong
BRIEF
Launch and validate concept proposition.
APPROACH
We elevated eNESTa value proposition and set their branding guidelines, that holds a strong “DNA” of their brand in the sector as the new solution to living life. Redefining home ownership and urban living in Malaysia.
TEMMU CO-LIVING (OPENING SOON)
BRIEF
Validate business proposition.
APPROACH
We developed a strategic, comprehensive marketing plan and positioning for a new co-living hostel based in Bandung. We provided our expertise in generating concept and value proposition strategy, navigating TEMMU to find its “soul” in the sector of hospitality and travel.
HERITAGE AMANAH
BRIEF
Identity creation, brand marketing and planning.
APPROACH
We refined their value proposition, market positioning and developed their brand identity. We provided marketing communications and PR strategy through media relations to elevate their brand awareness. We also strengthen their internal culture by refining their SOP and human resources strategies.
Case STUDIES
